Automotive Culture: More Than Cars, a Lifestyle

Automotive culture has deep roots, not just in workshops or on racetracks, but in the human relationships that form around cars. In Brazil, it was born from gatherings among friends who would meet on weekends to care for their cars, swap parts, tune engines, and, most importantly, talk about what they loved most: the automotive world.

The Future of Automotive Customization: How Technology and Style are Redefining the Market in 2025

The automotive industry is undergoing a profound transformation in 2025; cars are no longer just a means of transport. They have become true extensions of the driver’s personality, communication, and lifestyle. Customization has never been so complete, connecting aesthetics, performance, safety, and technology. In this scenario, the JR8 Group positions itself as a protagonist, with specialized brands that cater to everything from aesthetics and protection to sound and diesel performance.

JR8 Group brings innovation, adrenaline, and connection to the Interlagos Festival 2025

Between June 12th and 15th, 2025, the JR8 Group will be present at one of the most anticipated events on the national automotive calendar: the Interlagos Festival. Held at the Interlagos Racetrack in São Paulo, the festival is renowned for combining speed, entertainment, and technology in a unique experience. And in this edition, the JR8 Group will be at booths 39 and 40, showcasing the best of its portfolio and strengthening its position as a benchmark in high-standard automotive solutions.

JR8 Group brings technology, performance and experience to Automec 2025

JR8 Group brings technology, performance, and experience to Automec 2025 Between April 22nd and 26th, the JR8 Group was present at Automec 2025, the main event for the auto parts, repair, and automotive accessories sector in Latin America. With an impressive and strategically positioned booth in hall D77 of the São Paulo Expo, the group […]

The evolution of automotive customization: how to transform your vehicle into an extension of your personality

Discover the trends, innovations, and tips to customize your car and make it unique in the automotive market. The importance of automotive customization Automotive customization is not just an aesthetic issue; it reflects the owner’s identity and lifestyle. Increasingly, drivers want their vehicles to be an extension of their personality, whether through design modifications, accessories, […]

Salary Transparency and Remuneration Criteria Report – 1st Half of 2025

Grupo JR8 reinforces its commitment to equity, diversity, and social responsibility Grupo JR8, through its companies Avant, Juvi, and Retuci, makes public the disclosure of the Salary Transparency and Remuneration Criteria Report, as determined by Law No. 14,611/2023. This publication is part of our commitment to valuing people, equal opportunities, and transparency in labor relations. […]

Vehicle protection: how to ensure the safety and appreciation of your automobile

Practical tips and innovative technologies to keep your vehicle protected and valued. The Importance of Vehicle Protection Protecting your vehicle goes beyond preventing theft and damage. It’s about ensuring your safety, extending the car’s lifespan, and preserving its market value. With the increasing number of vehicles on the streets and the associated risks, vehicle protection […]